5 Shopify Store Examples Using the Prestige Theme!

Prestige is one of Shopify’s most elegant and high-end themes, but is it really worth the $400 price tag?

It looks stunning, no doubt. But will that polished design actually lead to more conversions? And is it the right investment for your store, especially if you’re just getting started?

The Prestige theme is designed specifically for premium brands. It’s clean, refined, and built to showcase luxury products.

If you’re already generating consistent revenue and want your store to reflect the quality of your brand, then Prestige is a solid option. But if you’re in the early testing phase or still validating your niche, $400 could be better spent elsewhere.

Just to be clear—I’m not affiliated with the Prestige theme. I have no reason to sell it or talk it down. I just want to give you a real, honest breakdown.

Let’s be real, customers are getting smarter. Many now associate the basic free themes like Debut and Dawn with low-quality dropshipping stores and poor customer experiences. If your store looks like a cookie-cutter template, you risk losing trust before the customer even sees your product.

That’s one of the biggest advantages of a premium theme like Prestige. It helps you avoid looking like every other generic store. You can still create a strong brand with a free theme, but a premium theme like this gives you more tools to stand out amongst the competition.

Is Prestige the Best Paid Theme?

When deciding whether to invest in a paid Shopify theme, the most important question to ask yourself is:

What features and built-in apps are you getting for your money?

While different themes suit different niches, almost any paid theme can look polished with the right branding, strong imagery, and some attention to detail.

Some Shopify themes come loaded with built-in features that replace popular paid apps, things like product upsells, promo banners, image hover effects, advanced filtering, and more.

If those are features you’d be paying for anyway, a one-time theme purchase could actually save you money over time.

Prestige isn’t the kind of theme that bombards you with conversion hacks like countdown timers or flashing urgency widgets, and that’s intentional. It’s designed for premium, luxury-focused brands that want a clean, editorial feel. It’s not about hype; it’s about trust.

If you’re selling high-end products or want your store to look like a polished brand rather than a typical dropshipping site, Prestige is worth considering.

The examples below will give you a better feel for how it looks in action.

Maui Divers Jewelry

Maui Divers Jewelry is a great example of a store using the Prestige theme exactly how it was intended. The brand sells fine jewelry made in Hawaii, and their site immediately communicates that high-end, elegant feel the theme is known for.

From the moment you land on the homepage, you can see the Prestige theme’s clean layout doing its job. The large banner images are sharp and well-styled, and the product photos are bright, minimal, and professional. There’s no clutter, everything feels intentional, and it gives the store a polished, trustworthy look.

This is the kind of branding that separates luxury Shopify stores from generic ones. Even the product pages are professional with features like zoom-in image effects, clear sizing info, and well-structured content.

Prestige doesn’t try too hard with gimmicky conversion tricks, instead, it relies on clean design and great visuals, which work perfectly for a brand like this.

If you’re planning to sell premium products and want your store to feel luxurious, Maui Divers is a good example of how Prestige can help you get there.

Elie Tahari

Elie Tahari is a great example of how the Prestige theme can improve a fashion brand. When I landed on their site, I could instantly tell they weren’t relying on gimmicks or pushy sales tactics. It’s clean, minimal, and really lets the product do the talking.

What I like about Prestige (and what Elie Tahari shows really well) is how professional a store can look without needing a bunch of flashy animations or popups. The homepage is simple but elegant, large editorial-style images, curated sections, and super-easy navigation.

The product pages are especially well done. The layout is clean, with great use of spacing and no distractions. You don’t see a ton of urgency timers or upsells here, it’s more like browsing a high-end lookbook than a typical eCommerce store.

If you’re building a fashion or luxury brand and want your store to feel polished and premium straight out of the box, this is the kind of example I’d be looking at. Elie Tahari really shows what the Prestige theme can do when it’s used properly.

Motherhood Maternity

Motherhood Maternity is a great example of how a large catalogue store can still feel clean and easy to navigate. The layout and design elements suggest a heavily customised setup, possibly built on a premium theme or a custom solution.

The homepage is well-structured, featuring clear navigation and prominent calls to action. Product categories are organized logically, making it easy for shoppers to find what they’re looking for.

The use of high-quality imagery and consistent branding throughout the site contributes to a professional and trustworthy appearance.

One aspect that stands out is the integration of community and educational content. Sections like “Expert Guides” and “Community Events” provide added value to customers, positioning the brand as more than just a retailer.

If you’re operating in the maternity or baby niche, Motherhood Maternity’s site serves as a good example of how to combine a broad product range with a user-friendly design and valuable content.

Ababy

aBaby.com is a long-standing store in the baby and kids’ furniture niche. Their design style feels a little more old-fashioned than modern minimalist, but that’s also part of their charm.

They clearly cater to a specific market that values classic styles, personalized products, and made-to-order furniture.

They have a wide product selection, and it’s obvious their strength lies in customization. Whether it’s monogrammed bedding or unique nursery pieces, there’s an emphasis on offering products you won’t easily find elsewhere.

The homepage layout could be more modern and simplified, especially for mobile users, but the navigation is functional and product categories are clearly laid out.

This is a great example of a niche store that has leaned into what they do well — specialized, sentimental, and detailed baby products.

It’s not trying to be trendy, and that’s exactly why it likely works for their audience.

MDF Instruments

MDF Instruments is a solid example of how to build a professional, trustworthy Shopify store in the medical niche. From the moment you land on the site, it’s clear they’ve invested in clean design, strong branding, and a user experience that feels polished without being overcomplicated.

They’re running on Shopify Plus, which tells me they’re doing serious volume and need the scalability and customization that comes with it.

The layout is intuitive, products are easy to find, and the navigation makes sense even with a large catalogue. What stands out most is how they’ve blended functionality with personality.

You’ll see collections like the Kaleidoscope and StreetSmart stethoscopes, which bring color and style into a category that’s usually pretty boring. They’ve also got a strong brand mission with their “Crafting Wellness” initiative, which adds a layer of purpose to their products.

If you’re in a niche where trust, quality, and professionalism matter, like health, wellness, or even high-end tools—MDF Instruments is a great store to study.

They’ve nailed the balance between clean design and brand personality, and they’ve done it without relying on gimmicks or over-the-top sales tactics.