400+ Dropshipping Niche Ideas 2023 – HUGE List!!

Deciding on your niche will be one of the first decisions you make, and (no pressure) one of the most important! The niche you pick now, can make your life much easier and much more lucrative down the track.

Now the important question is what constitutes a good dropshipping niche? The answer is obvious, the one that makes you the most money! Does this mean you just pick the niche that makes the most money? HELL NO. If you decide to pick a broad profitable niche such as fashion, sports, outdoors or fitness, you’ll be up against the biggest eCommerce stores in the world. Good luck with that!

But what is the right niche for you?

The right niche for you will be different for everyone depending on your personality, your goals and where you’re dropshipping too.

Personality

If you have a passion for a specific niche, it may be a great option to create a niche store based on your passion. You’ll enjoy the whole process far more which means you’ll stay more motivated. Remaining motivated can be a huge problem for many dropshippers.

You will be able to create a much better store based on your niche if you’re interested in it. It’ll be themed and branded right, your product descriptions will be more persuasive and you can create a blog to help create a real community around your niche.

Your Goals

How big of a store do you want to create? Do you want to create a small niche store with a dozen products or do you want to create a large broad niche store with thousands of products? This will differ for everyone and there are pros and cons to both.

For example, you may enjoy camping and decide you want a niche store based on camping. This is extremely broad and there is a tonne of sub-niches in the camping niche that may be a better option for a beginner.

Location

Where do you plan to dropship to? If you plan on dropshipping worldwide, you may be able to choose a very specific niche and still have a large enough market to sell to. If you live in a small country and only plan to dropship domestically, you will need to broaden your niche for it to be profitable.

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Common Niche Dropshipping Questions

Best Dropshipping Niches for Beginners?

As a beginner to dropshipping, you should pick a niche with the least amount of potential problems which could arise as possible. This means choosing a niche with products that are simple to use, not easily broken, limited variants and which require minimal customer service.

Some niches to consider if you’re a beginner at dropshipping:

Best AliExpress Dropshipping Niches?

If you are dropshipping from AliExpress, you should decide on a niche that has products with some real wow factor. Consumers are far more likely to wait for the long shipping times from China if the products are unique and not easily accessible from their location.

A few niches to consider if you’re dropshipping from AliExpress:

Best High Ticket Dropshipping Niches?

The best high ticket niches should include high quality products that can be sourced domestically for fast shipping. The ideal product price is between $200 and $1,000 as this price point makes it more feasible for suppliers to dropship and high enough to have consumers trust the purchase is legitimate.

If you’re considering high ticket dropshipping as an option, here are a few niche options:

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How to Choose a Dropshipping Niche?

As a general rule, the best dropshipping niche should have a good balance of audience size and low enough competition to make it a viable business. This is done by checking the quality and quantity of paid ads in your niche and the monthly search results for the location you’re dropshipping to.

Whilst the right niche for you will be different from someone else, there are definitely some niches that are much better choices than others. Below I have given some advice on the potential pitfalls to look out for. Although some of these pitfalls are not deal breakers, they are something to be aware of so you don’t make the same mistakes as many others.

Size and Weight

If you’re dropshipping from China, I would avoid dropshipping any products that are large or heavy. It’s just not worth it. They use volumetric weight shipping which can end up costing you a fortune and eating away at your profits.

Volumetric vs Actual Weight EXPLAINED! - Shipping and Sourcing

You may have heard you should avoid dropshipping large and heavy products altogether, this isn’t always true.

If you’re dropshipping higher ticket products using domestic suppliers, it can actually be a great option if the margins make sense. Many large items are not always as easily accessible in retail shops and online, making them far less competitive.

It’s only really feasible in countries where shipping prices are reasonable. Using a freight broker will be your best option for finding the lowest possible shipping prices for larger products.

For more info, check out my article dropshipping oversized products.

Fragile

Not essential but if you can avoid dropshipping fragile products, it’ll save you dealing with more returns and refunds. If you are dropshipping fragile products, make sure you have a good, reliable supplier who will package the products correctly.

If you’re dropshipping from China, I’d recommend using CJ Dropshipping if you want reliable suppliers as it can be difficult navigating the huge sea of good and bad suppliers on AliExpress.

Generic

If you can buy the same product from your local shopping mall, then it’s probably not a good idea to dropship it. You can sell the same type of product, but the variant you sell should be different to what you can find at your local shop.

For example, check out the 2 lamps below and how different they are. Lamps are very common and are in most households. They can be purchased at any shopping mall, however, if you tried to sell the lamp on the left using Facebook ads, you’ll go broke. It doesn’t stand out and has no specific audience to target for advertising.

The lamp on the right is very unique and is far more likely to get someone to stop scrolling through their Facebook feeds. You have the ability to advertise to those passionate about space / aircrafts, especially parents who have children interested in space. As well as this, people are far more likely to wait for the long shipping times for unique products they can’t find elsewhere.

To help avoid selling boring generic products I have an article of 40 unique products that I believe will stand out from the crowd.

Saturation

Ideally, you want to dropship niches that aren’t saturated, however, that’s not always possible. The best way to see the type of competition you’ll be up against is to check out how many ads are running on Google and Facebook and visit the eCommerce stores on the first page of Google.

If you want to reduce the chances of selling saturated products, check out my article on how you can tell if a product is saturated.

Trademark & Copyright

This is a big one if you’re dropshipping from AliExpress. Trademark and Copyright products are all over AliExpress and although these products are legal to buy, they are not legal to resell in most countries. If you are caught reselling these items, you may be sued and liable for all the money you have profited.

Audience

I personally don’t dropship products that don’t have a hungry and very specific audience of buyers. Whether this is a problem-solving product or a product that people have a real passion for. Having a specific group of people who are interested in your product makes advertising much easier and generally high converting.

Finding The Right AUDIENCE for Your ONLINE STORE

Trending

You obviously want to sell products that are trending, however, you will want to avoid short trends that die off quickly. You want products people will need for years to come if you want to build a long-term and sustainable business.

Your best option to check out which products or niches are short-term and which are more evergreen is to use Google Trends.

For example, below is 2 different product’s worldwide search interest over the past 5 years. The blender on the left is a standard household product with a consistent amount of interest, and the fidget spinner on the right is an extreme example of a short trend that died in popularity as quickly as it grew.

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Okay, I’ll stop rambling on and get to the reason why you’re here, the niche list! I’ve tried to include a variety of different types of niches depending on the type of dropshipping you plan to do. Some niches are high ticket and some low ticket, some are very specific niches, whilst some are broad and may have many sub-niches for you to branch off of. Enjoy!

Pet Niche Ideas

Sporting Niche Ideas

Hobby Niche Ideas

Kitchen Niche Ideas

Home Niche Ideas

Backyard Niche Ideas

Family Niche Ideas

Camping Niche Ideas

Fashion Niches

Automotive Niches

Medical Niches

Workplace Niches

Special Interest Niches

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If you’d like more information to help you decide if a specific niche is right for you, I have created this table to help make the decision a little easier.

Niche	Advantages	Disadvantages	Summary
Pet	The US is the most lucrative market and they spend a lot of money on their pets.	Isn’t completely saturated but is very competitive.	You really need to think outside the box to stand out from the crowd.
Sports	Easy to target a specific audience for advertising.	Most people want brand name sports equipment which isn’t always possible from AliExpress.	Best to find domestic suppliers stocking quality branded products to dropship.
Hobby	Generally a passionate and hungry audience of buyers.	Some hobbies require quality gear which AliExpress may not offer.	The hobby niche is great as you can create a real community of buyers for repeat business.
Kitchen	Heaps of unique gadget-type products on AliExpress which sell really well.	Harder to sell general appliances as these are common and competitive in retail stores.	The kitchen niche is huge. The key to standing out is finding products that are not easily sourced.
Home	Any products in the home have grown in popularity since the pandemic.	Many household items are large and can be expensive to ship.	Some top dropshipping stores have had success with unique furniture niche stores.
Backyard	As with the home niche, backyard products have boomed since the pandemic.	Many larger and expensive products are best dropshipped using domestic suppliers only.	Outdoor decor is best for AliExpress dropshipping. Higher ticket items are best suited to domestic suppliers.
Family	The family niche is profitable and evergreen.	Be cautious with dropshipping certain toys and baby products as China’s safety regulations are different from most countries.	Products aimed at kids can be a great option if it’s not something easily found at a retail store.
Camping	Camping has thousands of products and new trending ones pop up regularly.	Depending on the location you’re targeting, many camping products can be seasonal.	Many great niches to target and AliExpress has a huge range of products to dropship.
Fashion	The fashion niche is generally the most lucrative niche in most countries.	It’s very competitive and you will have a higher rate of returns, refunds and more customer service.	The fashion niche is difficult to pull off as a dropshipper. Your best bet is to use POD platforms such as, Printify and Printful.
Automotive	Heaps of accessories to focus on in a variety of different vehicles.	Many accessories are specific to certain vehicle makes and models making it difficult to dropship.	Accessories to RVs and caravans are a great option as there are many high and low ticket items not always easy to find.
Medical	Problem-solving niches are always profitable and much easier sells.	If dropshipping from AliExpress, make sure the products can be sold in the country you’re targeting.	Focusing on a specific medical issue can be profitable. Ensure to only dropship quality products.
Workplace	Workplace products can be profitable if you dropship B2B.	Standard office supplies are competitive and found in most retail stores.	Focus on a specific profession or unique office supplies will be your best option for success.
Special Interest	Very passionate audience to target through Facebook ads.	Some specialty niches have minimal products to sell.	I love a niche focused around a specific and very hungry group of people as long as it isn’t too saturated.

Summary

I still remember when I first got into dropshipping and the amount of time I took to decide on a niche. It became an obsession and literally took over a month to finally pull the trigger. For that month my life had a single purpose “Find the perfect niche!” Eventually, I realized there is no perfect niche.

Deciding on the right niche is an important decision, however, if you get it wrong it’s not a huge deal. With dropshipping, you always have the ability to try again for minimal time and money. Checking out Amazon’s high-selling categories will generally give you an accurate view of what is currently trending.

A much worse outcome is to get so indecisive you don’t pick any niche at all. At least with trying and failing, you gain knowledge and experience for your next attempt.

To learn more, view my other helpful articles to set you on the right track for success.